The two main sectors where an OEM is a candidate are the automotive industry and the technology industry. For example, if you buy a new Honda from a licensed Honda dealership, the silencer may not have been manufactured by Honda, but by an external OEM. Another example is to buy a Sony computer from Best Buy that is already installed with Microsoft Windows. Microsoft is then the OEM. While an OEM is primarily interested in its relationship with its professional clients, it is sometimes possible for individuals to purchase items directly from the OEM. For example, if you are someone who knows a lot about cars and has the ability to do repairs yourself instead of going to a mechanic, you can buy this silencer or a new radio directly from the manufacturer. As a result, consumer relations are an increasingly important area for companies that may otherwise be considered OEMs. The OEM licensing agreement exists between the different parties to deal with issues of branding, confidentiality, payment, quality assurance and time. Read 4 min In addition, the manufacturer of silencers ultimately does not have much (if so) input compared to the final design of the car, and Microsoft is probably not too interested in the color of the computer. If the silencer doesn`t work or Microsoft Office doesn`t work properly, it`s up to Honda or Best Buy to make the necessary repairs.